I’m fortunate enough to have spent the best part of two decades working in some of London’s best creative departments, helping craft campaigns for some of the world’s biggest brands.

Most recently, I co-founded Jung Von Matt in the UK, opening the London branch of their independent network. As its ECD, I led the creative output and grew the business from a pub table to an office in Shoreditch, winning the Global MINI account and Wayfair along the way. 

Before that, I worked with the lovely people at Lucky Generals, where I arrived as their first-ever senior creative hire in 2014. I spent almost a decade pitching, winning, and working on brands like Taylor's Coffee, Amazon, Betfair, Co-op, Tennent’s Lager, Twitter, Funding Circle, and more. 
 

Going back further still, I spent time at W+K, where I worked on Nike, Tesco, Cravendale and won the Mondelez Halls and Nandos accounts. Before that, I was at VCCP, where, despite spending a year at TBWA before, making Sony PlayStation ads, I credit with where I properly started my career – I had a great time winning the Müller Yoghurt and Molson Coors brands in the process, as well as The Range and Zoopla accounts.

I’ve worked across almost every sector, from automotive to finance, sport, tech and FMCG and more – across brands in the US, throughout Europe, Asia and of course all over the UK - from global campaigns to socially led AI-production first projects and everything in between. 

I believe that storytelling, entertainment, and culturally relevant human insights will always be central to successful communications and brand building.

I am lucky to have won awards at most major international festivals, including D&AD, Creative Circle, Epica, New York Festival, ADC, LIA, Clio, Eurobest, Kinsale Sharks, Shots, Big and BTAA – I credit this to working with brilliant people who make me look good.

My goal has always been the same: to create work you’d bother sharing and to make it with people I enjoy working with.