CO-OP - WHAT'S FOR TEA?

Everyone should have something for tea, but our new campaign for Co-op highlights that for many families, that's not always a given. This campaign marks the next phase of Co-op's efforts to tackle food poverty in the UK by showing different kids asking ‘what’s for tea?’, highlighting that for some it's not a matter of what's for tea, but whether there is any food to eat at all. It remains the most watched Co-op ad ever on YouTube with over five million views.